The Craft Designation award received by subsidiary Mernova in Ontario gives Creso Pharma product visibility throughout Canada.
Global medicinal cannabis company, Creso Pharma (ASX:CPH), has announced that it was awarded a Craft Designation for its Ritual Green cannabis products, potentially giving the company more visibility and product differentiation in a competitive market.
The Craft Designation was received by its wholly-owned Canadian subsidiary, Mernova, from the Ontario Cannabis Store (OCS).
The award is only for select few craft cannabis products that meet certain qualification criteria, and which are available for customers in Ontario.
The OCS is a crown agency wholly owned by the Province of Ontario and is the Province’s only licensed retailer and wholesaler of legal recreational cannabis.
To qualify for the designation, the dried-flower and pre-roll products must be hand-trimmed, hang-dried, and hand-packaged.
“Our focus has always been on quality over all else and being awarded OCS Craft Designation is a direct result of this strategy,” says Mernova’s managing director, Jack Yu.